We are excited to introduce this tool to help you evaluate the return on investment (ROI) of your promotional products. With this calculator, you can explore:

• The estimated impressions for each product category.
• Cost per impression (CPI) and cost per effective impression.
• Data on how many recipients are likely to keep the product for over 12 months.
• The percentage of people more likely to do business with the advertiser after receiving the product.

Our insights are based on extensive research conducted by the Advertising Specialty Institute, which surveyed nearly 25,000 participants—ensuring highly reliable and significant data. Of course, we have analysed this data in depth, and you can find our full analysis in our article on promotional products with the best ROI.

Best of all, this tool is completely free to use. Happy promoting!